Holy crap, a long-time print author is going to try self-publishing electronically! This changes everything!!!
Holy crap, a hot young self-published author is going to try being published conventionally! This changes everything!!!
(sprays everybody down with a garden hose)
Let’s entertain the notion that we live in a time in which there are a number of ways for authors to work their careers, and that various people will try various thing that will allow them to focus on the various things they would prefer to focus. To the extent that they have the ability to choose their options, they will choose. The right way for any of this to fall out is the way in which authors find a path to publication that is the most congenial for them to do their work, because then the work is produced and readers get to read new work from their favorite authors.
Might an author long in print want to try self-publishing? Possibly. Good luck to him with that. Hope it works out for him. Might an author who electronically self-published want to try working with an established publisher? She might, and might find that a better experience for her. Good luck to her too. Might there be people who do little of both, depending on project and inclination? Indeed. Good luck to them, too. I think the really smart folks look at the entirety what’s possible for them and say “Let’s see how I can make this work.”
It’s an exciting time in publishing. It’s an even more interesting time in publishing if you don’t think about it like it’s Rollerball with Team Print and Team ePub, and where the crowd is mostly just rioting in the stands.