Daily Archives: December 29, 2006

Books to Spend Your Gift Cards On

All this talk about marketing and publicist guidelines and so on reminds me that there’s a stack of books on my desk that I’ve been meaning to chat about for a while but which I’ve neglected to because I’ve been all about me recently. Well, enough about me, let’s talk about some of these books […]

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And Now, On an Entirely Self-Serving Note

Hey, now that I think about it, why wasn’t I tagged by Microsoft for their nifty “here’s a laptop with some Vista on it” promotion? I totally have a higher Technorati ranking than most of these dudes! I get 25,000 visitors a day! I’ve got a punchy, engaging prose style! Clearly, there was an error […]

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World Domination via Blog Marketing: Don’t Hold Your Breath

Dean Esmay (who has a new book out, incidentally — congratulations, Dean!) pointed to my Publicist Guidelines yesterday as part of a larger column about a recent Microsoft blogger publicity attempt, in which Microsoft and its PR company Edelman shipped off bitchin’ new laptops with Windows Vista on them to a selected number of bloggers […]

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